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Matt Ford

Matt Ford

Barcelona, Spain
13
Aug
Beyond the Frame: How NeRFs, Splats, and Genie 3 are moving storytelling into new dimensions.

Beyond the Frame: How NeRFs, Splats, and Genie 3 are moving storytelling into new dimensions.

As most of the AI world focuses on the release of Chat GPT-5, I’ve been far more excited by
6 min read
29
Jul
AI-Generated image of an ethical compass with the word ethics where North would be. Cameras, maps, and journalis are also on the desk in the style of Antoni Gaudí. (Generated with Imagen 4)

How We Built Our AI Ethics Framework (And How You Can Build Yours)

What is possible with generative AI is changing faster than many of us can keep up. Establishing an ethical framework
4 min read
15
Jul
Hollywood, Murrow, Hitchcock, and Why I’m Fully Embracing AI in Fact-Based Visual Storytelling

Hollywood, Murrow, Hitchcock, and Why I’m Fully Embracing AI in Fact-Based Visual Storytelling

I’m launching something new today: Origen Story, a creative studio aimed at navigating AI's impact on visual
4 min read